zoyya logo

#blog

Our industry tips

Every week we share useful tips on business improvement and the latest industry trends.

newsletter iconnewsletter bell iconnewsletter bell icon

Subscribe to our blog

We never send spam or share your email address.

Latest Blog posts

post image
resources
author image

6 Ways To Save a Struggling Salon Business

Running a salon business can be complex and challenging. However, you can stay ahead of the competition using the ideas mentioned in this article. By redirecting your perspective on how to run your business, you'll be able to save it and rise from the ashes.

06.03.2023.

post image
resources
author image

Beginner's Guide To Marketing Your Salon

Effective salon marketing can help your business grow so that you and your team can focus more on what you are best at. Following our little guide can ensure that your marketing initiatives support your passions.

29.01.2023.

post image
resources
author image

Effective Training Techniques To Boost Salon Operations

By combining classroom teaching, online tutorials, in-house training, shadowing, and on-the-job training, salon managers can rest assured that their staff is well-trained, motivated, and confident in their abilities

20.01.2023.

post image
resources
author image

Why Should Beauty Salons Use Video Ads

Video ads are a powerful and cost-effective marketing tool for beauty salons. They can be used to showcase services and products and shared on social media to expand the salon's reach.

03.01.2023.

post image
resources
author image

Targeting Right Customers In Beauty Marketing; 3 Things To Consider

From a marketing perspective, setting up a beauty salon is no different than any other business. Identifying your target market is a vital first step.

26.09.2022.

post image
resources
author image

Trending 8 Best Practices For Salon Sustainability

Different businesses need to incorporate different strategies into their sustainability efforts. As business operations expand, sustainability should be one of the first things on your agenda.

25.08.2022.

post image
resources
author image

Role of Human Resource Officers In A Salon's Employee Retention

With the rapid growth of the beauty industry, many new salons are opening each day. As a result, multiple job openings have sprouted and retaining employees has never been more difficult.

24.08.2022.

post image
resources
author image

7 Reasons Why Your Beauty and Hair Salon Must Have a Mobile App

Mobile applications have taken the world by storm. More people use their smartphones to get the latest news or browse on social media. This trend has made mobile apps a necessity for most businesses.

15.06.2022.

post image
resources
author image

Why Is Your Salon's Client Database So Important?

A client database is an integral part of any salon. It is a rich pool of information that has many uses. It can organize client files and contact information. Besides this organization, a client database also contributes to brand marketing efforts.

14.06.2022.

post image
resources
author image

What Insurance Does a Salon Need?

Insurance might seem like a heavy expense, but it’s nothing compared to the troubles your business would face without them. Today, we will discuss a good baseline of what insurance your salon needs.

02.06.2022.

post image
resources
author image

Zoyya became an official Reserve with Google Partner

More clients, scheduled appointments and better online promotion for your business.

23.03.2022.

post image
resources
author image

How to Increase Online Bookings for Your Salon

Online booking benefits both your salon and your clients. We share some tips to increase online bookings and make the process more efficient for them and your employees.

04.03.2022.

post image
resources
author image

14 Effective Ways to Attract New Clients to Your Beauty Salon

You can’t stop some clients from leaving, but, with a smart approach, you can attract new ones to replace them, and grow your client base. So, we bring you 14 effective ways to do just that.

25.02.2022.

post image
resources
author image

7 Time Management Tips for Salon Owners

Managing a salon often takes more time than you have. With these seven time management tips, you’ll be able to get the most out of your time and lead your business to success.

23.02.2022.

post image
resources
author image

Importance of Good Salon Reputation

Building a good reputation takes time and effort, but it pays off. Here are some salon reputation benefits that you stand to gain from all that hard work.

21.02.2022.

post image
resources
author image

Tips for Running an Efficient Front Desk in Your Salon

A good receptionist can make all other parts of the salon shine. If you aim to create a more efficient salon front desk process, this is the post for you.

03.02.2022.

post image
resources
author image

How to Get More Client Reviews for Your Salon

Reviews are essential for all businesses, but they’re sometimes hard to get. In this article, we’ll tell you how to encourage your clients to support your business by leaving them.

31.01.2022.

post image
resources
author image

How to Convert New Salon Clients Into Regulars

You know your business is thriving when you have regular clients. This post reviews five steps you can take to convert new clients into regulars who look forward to visiting you again!

26.01.2022.

post image
resources
author image

5 Tips to Make Your Beauty Salon More Successful

Stagnant revenue and slow growth are signs that your business needs some changes. This post will guide you through five tips on running a more successful salon.

18.01.2022.

post image
resources
author image

5 Reputation Management Mistakes to Avoid for Your Salon

Reputation management is no small feat. In this article, we’ll show you five salon reputation management mistakes to avoid so that your salon gains the recognition it deserves.

23.12.2021.

post image
resources
author image

4 Ways to Improve Your Salon Customer Service

You don’t need the latest equipment to stand out among your competitors, as long as you nurture great relationships with your clients. We’ll show you five ways to do that by improving customer service in your salon.

16.12.2021.

post image
resources
author image

5 Types of Cancellation Policies to Use in Your Salon

If you want to get to grips with missed appointments, you need a cancellation policy. We’ll walk you through the most frequently used types so you can find the best one for your salon.

12.12.2021.

post image
resources
author image

6 Surefire Ways to Increase Client Retention in Your Salon

A modern client requires so much more than routine service to return to a salon. This post will guide you through six salon client retention strategies guaranteed to draw clients back to your beauty empire.

30.11.2021.

post image
resources
author image

Guide to Creating an Effective Cancellation Policy for Your Salon

If you notice a rising trend in clients missing their appointments at your salon, it’s time to implement a salon cancellation policy. Our guide will show you how to write one and what you can do to increase its effectiveness.

26.11.2021.

post image
resources
author image

How to Onboard Your New Salon Employee

Efficient onboarding results in skilled, dedicated employees. Here are six steps we find crucial when onboarding a new salon employee.

22.11.2021.

post image
resources
author image

6 Evergreen Tips on Client Communication For Cosmetologists

Salon clients look for excellent service and a pleasant ambiance. We have 6 tips for client communication for cosmetologists to create a warm and welcoming atmosphere.

17.11.2021.

post image
resources
author image

Handling Complaints Effectively In Your Beauty Salon

While you can't avoid complaints from clients altogether, you can learn how to deal with them effectively. We'll help you successfully handle any objection that might come your way and create a satisfied clientele.

26.10.2021.

post image
resources
author image

Salon Reputation Management: 5 Proven Tips

To a beauty salon owner, a good reputation is everything. Your clients trust you with their personal appearance, so they need to feel comfortable in your hands. This article will show you what you can do to keep your image spotless in the online worl

26.10.2021.

post image
resources
author image

7 Tips to Reduce No Shows and Last-Minute Cancellations in Your Salon

To help you keep your beauty salon an organized place where clients show up every time, we’ve compiled a list of 7 helpful tips for minimizing no-shows and cancellations.

14.10.2021.

post image
resources
author image

6 Tips for Managing Your Salon Staff

To help you run a successful, harmonious salon, we’ve gathered some actionable advice on salon staff management you can start implementing right away.

14.10.2021.

post image
resources
author image

Instant growth in 3 steps - here's how!

To manage your business well, you need insight! But we're not going to stop there. Read on a practical example of how to achieve growth in 3 simple steps!

12.09.2021.

post image
user stories
author image

Personalized approach to clients in the hair salon

We bring you the successful story of Zoyya users; a hair salon that is anything but typical, in which as soon as you set foot – all the senses let you know you're in the right place. We're talking firsthand, we've tried it.

12.09.2021.

post image
user stories
author image

Even 90-year-old customers are booking appointments online

Do customers like online booking? Do they use it or are they still booking by phone and texts? Find out the results of using the online booking app from the owner of the Zagreb beauty salon.

12.09.2021.

We value your privacy

We use cookies to enhance your browsing experience, serve personalized ads or content, and analyze our traffic. By clicking "Accept", you consent to our use of cookiesRead more